Media.
Press, podcasts and talks.
(New episode)
High-growth sales playbooks for banks.
Why banks don't buy like startups, and how to sell to them. With host Christian Botorog.
(In the room)
German AI Award by WELT.
Attending the German AI Award, hosted by WELT.
(Topics)
Listening across the German and US ecosystems · Building from Europe, for the world
(Mentoring)
From early traction to a repeatable engine.
Advising Gründerszene's Super-Gründer fellows on go-to-market.
(Topics)
Sharper ICP before scaling spend · Founder-led sales to a first motion · Positioning for early-stage B2B
(Episode #42)
From the Ruhrgebiet to an AI startup in New York.
Designing a career deliberately: UBS, Taktile and Arva AI. With host Noah Price.
(Episode #40)
How to really sell AI products.
Go-to-market in practice: ICP, network-led sales and greenfield markets. With Dr. Paul Elvers.
(Expert advice)
Go-to-market for early‑stage founders.
What to put in place before the first sales hire.
(Topics)
ICP before spend · What must be true before hire one · Founder-led sales into a repeatable process
(In the room)
Scaling go‑to‑market, with founders.
Candid sessions with founders and operators at NAP Founders Club 2026.
(Topics)
Distribution as a first-class problem · From founder-led sales to a first GTM team
(Announcement)
Joining Arva AI as Chief Revenue Officer.
From advisor to full-time CRO, leading revenue as the agentic AI compliance platform scales.
(Topics)
Building a world-class GTM organisation · Agentic AI for financial crime compliance
(01) Ask Dajana
Where does growth still depend on you?
From the first playbook to a team that doesn't need you in every room.