Advising Gründerszene's Super-Gründer fellows on go-to-market
Gründerszene · August 2026
(Mentoring)
From early traction to a repeatable engine.
Advising Gründerszene's Super-Gründer fellows on go-to-market.
(Topics)
Sharper ICP before scaling spend · Founder-led sales to a first motion · Positioning for early-stage B2B
A few weeks mentoring the Gründerszene Super-Gründer fellows on turning early traction into a repeatable go-to-market engine.
Gründerszene’s Super-Gründer / Startup Summer Camp brought together a cohort of AI builders for ten weeks of building, launching and finding first users. I joined as a go-to-market advisor, working with the fellows on the same transition I help founders with day-to-day: moving from scattered early traction to a structured, repeatable engine.
The sessions focused on what matters most before scaling spend: a sharp ideal customer profile, a clear value proposition, and a sales motion that the founder can hand off to a first hire.
Topics
- From first users to repeatable outreach
- Sharpening the ICP before scaling spend
- Founder-led sales → first GTM motion
- Pitching and positioning for early-stage B2B products
(01) Ask Dajana
Where does growth still depend on you?
From the first playbook to a team that doesn't need you in every room.