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(v)INFIELDBER · NYC

Infield

Notes from inside the work.

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8 essays

(01) PIPELINE

Pipeline generation fundamentals.

Infielddm(v)

Pipeline Generation Fundamentals: Inbound, Outbound, and How to Prioritise Early

Seed · Series A

(02) GTM SYSTEMS

The GTM foundation.

Infielddm(v)

The Go-to-Market Foundation Every Early-Stage Founder Needs to Build

Seed · Series A

(03) GTM SYSTEMS
“What feels like sales skill is often context advantage.”
Infielddm(v)

Building Your First Revenue Engine

Seed · Series A

(04) HIRING

Your first sales rep.

Infielddm(v)

Hiring Your First Sales Rep

Seed

(05) LEADERSHIP

First- and second-line leaders.

Infielddm(v)

When to Move to a First-and-Second-Line Revenue Leader Model

Series A · Series B

(06) HIRING
“Hire for the capacity to grow.”
Infielddm(v)

What I Actually Look For When Hiring GTM Staff

Seed · Series A · Series B

(07) GTM EXECUTION

ROI from conferences.

Infielddm(v)

How to Actually Generate ROI from Conferences

Seed · Series A

(08) GTM SYSTEMS

Territory planning and PODs.

Infielddm(v)

How to Introduce Territory Planning and PODs

Series A · Series B